Growing up I would often hear someone say, “what is old is new again.” When you are a child those words mean little to you because you had never experienced the old. But as you grow.. *gulp*.. older those sayings seem to gain in meaning. There have been a number of revivals of the small car, so this latest trend in small car designs should really come as no surprise.
The first small car to become a multi-continental success was the Volkswagen Beetle. Originating out of Germany as the Peoples Car the Beetle was a tough, go-anywhere, efficient (for its time) auto that really captured the hearts and imaginations of many.
[At this point I am going to refrain from any Herbie the Love Bug references because I do not want to read any comments from people who do not know what that refers to.]
Instead we are going to take a look at some of the marketing for the old Bug that was. Do you see any resemblances with our modern cars and the marketing used to move them?
Related posts:
Related posts:
- The BMW 3-series competes with the Audi A4.
- Volkswagen brings Happy Note overseas to U.S. troops
- Head to Head: 2007 Volvo C70 vs. 2007 Volkswagen Eos
- 2009 Volkswagen CC: First Drive [Jalopnik Reviews]
- Spy Shots: VW NMS caught in Germany?
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